💧 10-K is back 💧

Really Really Good Stuff.

No artificial dyes. No artificial sweeteners. Real cane sugar. Electrolytes that actually work. Hydration you can read on the label.

See the FlavorsShop Merch
10-K Thirst Quencher - Fruit Punch, Orange, Lemon-Lime, Blue Wave
Real Hydration. Real Effort.

Flavors Worth Finishing

10-K Fruit Punch
Fruit Punch
Bold and balanced. The flavor that started it all.
10-K Orange
Orange
Clean citrus. Real color. Nothing you can't pronounce.
10-K Lemon-Lime
Lemon-Lime
Tart, bright, and cold. Works on every court and every field.
10-K Blue Wave
Blue Wave
Light, crisp, and easy to drink from the first sip to the last.

We Never Left.
We Just Waited.

10-K started on sidelines. Little league dugouts. Basketball halftimes. Friday night football. We were never just about the trophies.

We were about showing up and putting in the work. Now we're back with the same name, same spirit, and a better formula. No artificial dyes. No artificial sweeteners. No fillers. Just hydration that respects what you put in.

Clean Label. Real Hydration.

🚫
No Artificial Dyes

The color comes from the flavor. Nothing synthetic. Nothing you can't pronounce.

🍬
No Artificial Sweeteners

Sweetened with real cane sugar. No aspartame. No sucralose. No stevia aftertaste.

⚡
Electrolytes That Work

Sodium and potassium in ratios designed for actual hydration, not label decoration.

✓
No Fillers

Every ingredient earns its place. If it doesn't help you hydrate, it isn't in the bottle.

Read the Label.
Then Read Theirs.

Category
The Other Guys
10-K Thirst Quencher
Color
✗Red 40, Blue 1, Yellow 5
✓Natural colors from real sources
Sweetener
✗Sucralose or Aspartame
✓Louisiana cane sugar
Sugar Source
✗High fructose corn syrup
✓Simple, clean ingredients
Additives
✗Brominated vegetable oil
✓Nothing you need to Google
Label
✗Glycerol ester of rosin
✓A clean label you can read

*Ingredient comparisons are based on publicly available label information from leading sports drink brands. Product formulas may vary.

10-K Is For the Everyday Effort.

The Weekend Runner
The 5K on Saturday morning. The trail run before the weather turns. You don't need a sponsor. You just need a drink that keeps up.
The Rec League Regular
Tuesday night basketball. Sunday flag football. The competition is real even if the stakes aren't. Hydration should be, too.
The Sideline Parent
Coaching the team. Filling the cooler. Teaching kids what effort looks like. You remember 10-K. Now your kids get to as well.
The Saturday Morning Bike Ride
Miles before the rest of the world wakes up. The road. The wind. The burn. You earned that drink at the end.

The Classic
10-K Tee

The original mark. On a tee built to last. Limited stock. No restocks planned.

More merch coming soon.

Get the Classic Tee
10-K Classic Tee

Find 10-K

Available May 2026

More coming soon.

Sign up for retail drop alerts.

Official Sports Drink of

10-K is the official sports drink of HypeRaise, the fundraising platform built for youth sports teams, clubs, and schools.

A percentage of every dollar raised through HypeRaise goes back into youth sports programs in the communities where 10-K is sold. They handle the campaigns. We fuel the teams.

Scan the HypeRaise QR code on the back of every 10-K bottle to get started.

Learn more

New Flavors. Retail Drops.
Merch Updates.

No noise. Just updates when there's something worth knowing.

Straight Answers

What makes 10-K different from other sports drinks?

10-K is built around a clean label: no artificial dyes, no artificial sweeteners, and electrolytes in ratios meant for real hydration, not label decoration. Sweetened with real cane sugar, not high fructose corn syrup.

Does 10-K use artificial dyes or sweeteners?

No. Color comes from natural sources tied to the flavor, and we sweeten with real cane sugar. No aspartame, sucralose, or stevia.

Where can I buy 10-K?

We're rolling out at select retailers. See Find Us for current locations. Sign up for retail drop alertsso you'll know when we land near you.

Is 10-K for athletes only?

10-K is for anyone who sweats and wants hydration they can read on the label: weekend runs, rec leagues, sideline weekends, or everyday effort. It isn't reserved for pros.

Why real cane sugar instead of zero-calorie sweeteners?

We chose a straightforward approach: real cane sugar and a clean formula. If you're comparing options, read our label next to theirs. That's the point.

Will 10-K be available in more stores?

Yes. Retail is expanding. Join the newsletter for updates on new markets and partners. We'll only email when there's something worth knowing.

How do I reach 10-K for questions or partnerships?

Email contact@drink10k.com. We read every message.